Jaipur is globally nicknamed Pink City due to the erstwhile pink-colored building that still stands proudly in the old walled city. Food, forts, friendly people, rich tradition, and unmatched hospitality are some of the remarkable features of Jaipur as a tourist destination. Of late, the city has also started building its reputation as a business-friendly place. It has resulted in the establishment and sustainable growth of many Jaipur Businesses.
In the last few years, entrepreneurs from different parts of India have chosen Jaipur for establishing their businesses. Jaipur has always been a business-friendly city and the major community of Jaipur- the Marwari are considered born businessmen due to their keen business acumen and unmatched entrepreneurial insights.
Wouldn’t it be interesting to know about some of the successful businesses of Jaipur that have achieved remarkable success in their respective fields? So we have compiled a list of a few (among many) such legendary businesses of Jaipur that are famous on a national and international level:
National Bearing Company
Bearings enable machines to run smoothly by minimizing friction. India’s first ever bearing company, aptly named National Bearing Company Limited (NBC), was formed a year before independence by the remarkable entrepreneur BM Birla.
This Jaipur-headquartered manufacturing factory, not only relieved Indian manufacturers from buying expensive imported bearings but also contributed significantly to improving the economy and creating jobs.
Rechristened as National Engineering industry, the company’s quality helped it build an impressive repertoire with clients like Indian Railways.
The company expanded its manufacturing capabilities and products without compromising quality and business ethics. Today it is among the pioneers of the Bearing Industry in India with an enormous turnover
- Earned a massive revenue of 2500 core+ in 2019.
- With an order of 30,000 bearings, Indian Railway was among its first prominent and biggest clients during the ial day
- It has earned nan ed international reputation as a renowned bearing manufacturer and exporter
- Manufactures approximately 20 core bearings every year
- Have 5 production facilities in different cities
- Manufacturers of different bearings in 1400+ different sizes
- An early pioneer women’s employment with the first women exclusive unit opened way back in 1980
Jaipurkurti.com
Anuj Mundra, a modest stalwart suit trader from Jaipur started his journey in 2003- buying in bulk at lower prices and selling smaller quantities to retailers after adding a reasonable profit margin. However, instead of continuing the same model, he decided to invest partial income in establishing Block and Screen printing units.
With business, the revenue increased and a part of it he invested in launching Block and Screen Printing unites. His entrepreneurial horizons further widened in 2012. It was then when he discovered the power of eCommerce upon seeing the king-size hoardings of top eCommerce brands during his visit to Delhi.
This small incident of seeing some hoarding, captured and absorbed the attention of this entrepreneur endowed with keen business acumen. Upon returning to his home city he started Nandani Creation Pvt. Ltd. That acted as a parent company for his eCommerce venture Jaipurkurti.com.
Gradually the company started flourishing under his wise stewardship. Top-quality material, fine stitches, appealing aesthetic proposition, affordable rates, and top-notch customer services allowed the any to register its presence in shoppemindmindsd as a reliable company.
Soon, it started adding more variety and today the company deals in several apparel types suiting different preferences and occasions. It includes suits, fusion wear, Kurtis, and bottom wear, among others. Its high standard quality also helped it build an international customer base in the countries like the UK, Australia, the US, and Malaysia. In 2016, the company achieved another huge milestone by getting listed on National Stock Exchange.
Jaipur Rugs
Any one who has even a superficial knowledge about the Jaipur Businesses should most probably have heard about Jaipur Rugs. Nandkishore, a fresh graduate in the mid-seventies, joined his father in running their small shoe shop in Rajasthan’s small district called Churu. However, a spell of losses compelled them to close down the shop. But it didn’t douse the flame of entrepreneurship in the young heart of Nandkishore. So, when a bank job opportunity came his way, Nandkishore didn’t grab it. For his vision was way too big to accept it!
During his hunt for better avenues, he came to know through his friend about a promising sector with great yet untapped opportunities- The carpet pet business.
Nandkishore brought the advice and borrowed the money from his father. With the borrowed sum of Rs.5000 he started his new venture in 1978, and named it “Jaipur Rugs”.
The Beginning
Right from the beginning Nandkishore- lovingly called Bhaisaheb- focused on keeping workers happy, paying them better amounts on time, and maintaining familial relations with them. The tradition continues with the second generation as well. At the same time, he kept studying his field and introducing new changes, taking new initiatives.
Through all these years the company has more of a pioneer than a follower- is it designs, respecting the art, corporate social responsibility, or customer services. No wonder, today the major part of revenue comes from export.
His Boston-educated son Yogesh continued the tradition by following the footsteps of his father but also brought with him fresh ideas. A keen tech enthusiast, Yogesh, onboarded the enterprise on the digital platform. It enabled the company to multiply its reach, revenue, and impact. Ecommerce, digital reputation building and management, social media, and other similar strategies followed.
Today, the Jaipur Rugs is among the most active and highly followed brand on the net. It introduced the organization on the global platform and the company’s popularity skyrocketed. Right from product descriptions to insightful posts, artisan’s stories, and hiring- the top-notch creativity, and interesting material along with a unique way of storytelling, distinguished position the company among its peers and competitors.
Today, along with having stores in Jaipur, Mumbai, Delhi, and Bangalore, the company also has a store in Milan, Italy! Successfully running a store in the world’s fashion capital with discerning customers says a lot about the quality and aesthetics.
- Created jobs for 40,000 weavers & artisans
- Employed people from 600 different villages
- Opened 7000 looms
- Earned 140 core+ revenue in the year 2020
Jaipur Watch Company
When his insurance brokerage company failed to offer him the entrepreneurial excitement, the UK-educated Gaurav Mehta knew that something wasn’t adding up. His entrepreneurial voyage had not yet found the right destination. “Combining passion and profession results in success”- believing in this saying, Gaurav started Jaipur Watch Company.
Formed in 2013 this luxury watches company enabled Gaurav to transform his passion for watches and coins into a business. What role do the coins play here, you may ask? Gaurav, employee’s erstwhile craftsmanship of British era coins to craft watches with distinguished traditional aesthetics that offer it a unique position in the market.
Being a passionate watch connoisseur and lover, Gaurav refuses to compromise on any front. So, his watches can be known as an eclectic kaleidoscope of finest pieces. The bracelets, cases, crowns, and dials are procured from local sources or produced at their outlet. The remaining parts are imported from countries like Japan/Switzerland (for movements) and Hong Kong (for crystal).
In India…
In India we have a proverb that “Only Jeweller knows the real worth of a diamond”. The same way, exclusive shoppers appreciate exclusive merchandise. That’s why the company has strategically selected the right areas and avenues for selling beautiful luxury watches.
Along with a retail store in the Select City Walk of Delhi which is frequented by elite gentry, the company has also taken a wise decision of selling through the right touchpoints like The Oberoi’s in-house brand Tijori, and its Taj Hotel counterpart Khazana.
Note: Along with passionate towards your business, the passion for sports, arts or other activity can also help you in boosting your performance at your work- be it a job or business. Contextually speaking, we would love you to read our earlier article on how cycling passion helped an entrepreneurs to achieve a healthy growth
Talisman
Jaipur- the jewelry and gemstone hub, never fails to impress the global shoppers with its craftsmanship skills and mention-absorbing collection of artistic gemstone jewelry. So, when Rishabh was trained by his father Sudhir Kothari, the legendary Jaipur-based jeweler who co-founded Gem India exports. It gave a new direction to the son’s decade-long experience with a famous Italian jewelry brand.
Kothari had owned a rich family business legacy with impressive patronage and a respectable position. Determined to preserve the traditional legacy while growing the brand, Rishabh started a jewelry brand called Talisman. The Talisman started a clear ideology and we-defined demographics.
The core objective was to enable Tier I city women to own high-quality jewelry pieces at economical prices. This clear objective allowed the brand to follow focused strategies. Today, Talisman has flourished into a highly sought-after brand among the target group of women belonging to the 22-35 age group who are looking for good quality jewelry at affordable price tags. The company offers a fairly wide range of jewelry to choose from. The product ticket range is between Rs.1500 and 3000.
Along with offline selling the company also sells digitally through its website. It delivers the orders to different parts of the country.
Despite tough competition the company started clocking a monthly sales revenue of half a million within a few months.
Rishabh has grand plans for the brand and his goal is to clock 1 core+ annual revenue at approx. 60% CAGR.
Along with a strong presence in Jaipur the brand also claims a good presence in south Indian cities of Hyderabad, Bangalore, and Chennai, Indian capital Delhi, economical capital Mumbai and Ahmadabad, the capital of Gujarat.
